Good morning fellow bloggers!
Now don’t let the title fool you. This isn’t some quick fix to getting a load of followers like some people promise, nor is it about me being the most popular blog on WordPress…because I’m most definitely not.
I want to talk about something that has been cropping up quite a lot in various comments I see on both mine and other bloggers posts. This is the somewhat desperation/want to increase ones following, likes and traffic. I understand that some people write their posts purely to see those numbers increase and to make money, but is that the most important thing? In my opinion…no, but others would disagree and I appreciate that.
My main point that may make you feel a bit better about your blog if you fall into this category looks at the real stats. The stats you should be taking notice of are the percentages of your followers who are actually engaging with you and your posts. It’s all well and good having thousands and thousands of followers, but if they don’t actually FOLLOW you then is it really worth it?
I personally follow a few blogs with multiple thousands of followers and there’s two in particular that I see a disparity between. One has close to 6000 and one has close to 8000. The blogger with 6000 has a very loyal, consistent and eager audience where they receive more than 30% of their following interacting, however, I often see the blogger with 8000 receiving less than 5% of their total. Now, this is just from my own observation and I follow blogs because I enjoy reading their content and have made some amazing friends.
When it comes to my own blog, I quite often see more than 20% of my following interacting with my posts which is amazing. Obviously not everyone will be there to comment, like or whatever else, but the fact that as many of you actually do makes me very warm inside!
What I’m trying to say is that it doesn’t matter how long you’ve been blogging or how many followers, visitors, likes, comments and love you receive on your posts. What matters is the people who support you, the content you write is the best you can make it and you enjoy blogging!
Moral: Make decisions for the right reasons, not just to see those figures rise!